We work according to 3 principles:
Respect for the body
We have chosen to exclusively produce 100% natural perfume, and create transparency around the ingredients we use in the perfume.
We have removed skin damaging alcohol and water and replaced it with nourishing oils and butters. These ingredients interact better with your personal odour and bind the perfume.
We use only natural absolutes, essential oils and natural molecules/isolates.
We use nourishing almond oil, shea butter, cocoa butter, Sunflower oil and beeswax to bind the perfume - it's good for your skin and the perfume will last longer.
Respect for the soul
We want to give our customers the opportunity to create/mix their own unique and personal perfumes, without forcing a lifestyle on them. We want to create a safe environment to be creative around perfume without necessarily knowing about IFRA safety regulations, dilution ratios and allergens. Our goal is to create a creative universe.
Respect for the planet
We have chosen to reduce packaging to PCR aluminum tubes that can be sent for recycling and used for the third time in its life cycle.
We use recycled paper for the outer packaging and the product itself is 100% natural and degradable in nature. We do NOT transport water and alcohol on Europe's motorways.